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Divide And Conquer: How Ross Franklin Turns Pure Green Into A Cold Pressed Juice Empire By Leveraging Leaner Infrastructure And Crowdfunding

Sept. 27, 2021, 8 a.m.

(Forbes) Cold-pressed juice company Pure Green is gearing up for its national franchise expansion after raising more than $1 million in an equity crowdfunding round through republic.co — a strategy that founder and CEO Ross Franklin believes can help build a wellness-focused community more efficiently.

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